www.shredyourstreet.com, typed in "600 south tryon street charlotte north carolina" and watched machines from outer space devastate my block. Luckily, they left the parking deck across the street alone, so I should be able to drive home. ("Eyewitnesses claim that the aliens seem to be alive and are making intelligent decisions," said a newsflash on the screen. Well, there you go.)
This site can apparently load aerial photos from any common street address. And if you're having a rough day at work, watching your office explode may provide vicarious satisfaction. (Note to any editors reading this: I enjoy every moment of my wonderful job.)
The publicity stunt promotes the movie "Battleship," which opens May 18. The film can use all the help it can get: Early reviews describe it as a mix between a "Transformers" rip-off and a propaganda film for the U.S. Navy, and even lenient voters at the Internet Movie Data Base have been lukewarm.
This reminded me of an old adage: The cleverer the promotion is for a picture with a bad smell hovering over it, the less good the movie is likely to be. Back in the days when studios still sent critics promotional gimmicks, I was happy to get the shipments but always doubtful that the film themselves would live up to the marketing. (A notable exception: the jewelry-box coffin, fangs and Hollywood-style blood makeup kit sent before the original "Buffy the Vampire Slayer," which was good.)
I have no take on "Battleship" yet myself, as I haven't seen it. And hey -- the first "Transformers" movie was pretty entertaining. But the fact that I'm having fun with it now makes me think I won't have fun with it later....